Summary & Analysis of The Culture Code by ZIP Reads What are the three secret ingredients to a winning team? Here’s a hint: talent isn’t one of them. Author Daniel Coyle shares his secrets to creating a successful organizational culture. Drawing from various examples, Coyle shows that everyone–from companies to comedy troupes–can have success with […]
Think – Engage – Thrive: Marketing Actions To Skyrocket Your Brand In The Digital Age by Philip Masiello
Think – Engage – Thrive: Marketing Actions To Skyrocket Your Brand In The Digital Age by Philip Masiello Digital marketing has transformed how business is done. Today it is easier than ever to get your message in front of customers. The problem is, it is easier for your competition, too. So how do you make […]
Hot Button Marketing, Revised Edition by Barry Feig
Hot Button Marketing, Revised Edition by Barry Feig Consumers buy products for two reasons: the rational reason and the real reason. While your customers may say they want your products because of its features and benefits, their decision to buy is based on emotions, not intellect. This newly revised edition of the best selling Hot […]
Gift Guide: Building a Financial Fortress: Lessons from the Great Recession for Savers by Nick Reichert
Targeted Age Group:: 21 – 55 Category: Business Books Print book price range: $5.99 eBook price range: $2.99 About Building a Financial Fortress: Lessons from the Great Recession for Savers: In this book, I will walk you through the process of identifying, purchasing, owning and selling investment real property and many of my “lessons learned” […]
Gift Guide: Heavyweight Marketing – Knockout Strategies for Building Champion Brands by Nikolas Allen
Targeted Age Group:: 21-61 Category: Business Books About Heavyweight Marketing – Knockout Strategies for Building Champion Brands: “Heavyweight Marketing” is for ambitious entrepreneurs who are ready to discover potent, practical branding and marketing strategies that will help them build a distinctive brand bold enough to knock out their customers—and their competitors! The book is filled […]
Gift Guide: The Key Class: The Keys to Job Search Success by John J. Daly, Jr.
Targeted Age Group:: 14-60 Category: Business Books About The Key Class: The Keys to Job Search Success: Etiquette as a Winning Formula for Job Search Success? Why not? Seventy, that’s right, 70 percent of people lose their jobs because they don’t fit into the work environment. It has become even more difficult to get a […]
Becoming Generation Flux: Why Traditional Career Planning is Dead: How to be Agile, Adapt to Ambiguity, and Develop Resilience by Miles Anthony Smith
Targeted Age Group:: 21-55 (Job seekers of any age) Category: Business Books About Becoming Generation Flux: Why Traditional Career Planning is Dead: How to be Agile, Adapt to Ambiguity, and Develop Resilience: Whether you or someone you know is in college or just starting out, gainfully employed (and concerned about career ambiguity), underemployed, or have […]
Gift Guide: 12 Amazing Franchise Opportunities for 2015 by John Hayes
Targeted Age Group:: 30+ Category: Business Books About 12 Amazing Franchise Opportunities for 2015: What makes an amazing franchise and how do you know when you find one? Dr. John Hayes, internationally recognized franchise speaker and author, answers these questions and more in his newest book, “12 Amazing Franchise Opportunities for 2015.” This book not […]
